Awesome Advertising Awesome

A curated list of advertising and programmatic media content and resources.

Disclaimer: I know people really dislike and, sometimes, get angry about ads on sites and apps. As they are widely used by individuals and companies to monetize, the main goal of this list is to share knowledge about how to implement it correctly and in an optimized way.


Acronyms and Abbreviations

Concepts and Fundamentals

Best Practices

Ad Managers / Ad Servers / Platforms

GAM Libraries / Tools

Facebook / Instagram


Header Bidding (HB)


Prebid Libraries / Tools



Contributions to this list are always welcome! Take a look at contribution guidelines and feel free to open a PR adding/updating items.


If you have any questions or suggestions about this list, do not hesitate to contact me on Twitter @_seunoura or open an issue.


This work is licensed under Creative Commons Attribution 4.0 International.